Exclusive Offers is How to Work CPA
Written by Murray NewlandsJanuary 29, 2013 # 10:09 pm # CEO Interviews, Specials # 2 Comments
Sean Wagner of Infinite Traffic makes it clear in this interview on PMI-TV that exclusive offers are where it’s at. While it’s not that in-depth, it’s always good to hear from those in the industry that are doing new things. Additionally, he points out why their traffic works, and how it ensures that affiliates are getting the best offers and the clients are happy. He must be doing something right, because his network came out of nowhere to grow fast and made a name for itself very fast.
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Interesting that Payday is still big. I will have to take a look at some offers in that area. Insurance, I will probably stay away. Seems like the market is pretty small in comparison.
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Good, straight talk. It’s nice to see agencies/networks focusing on verticals and developing expertise. I think the “we have it all” network space is too over done. Specialization adds a lot of value to the advertisers of those networks.
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