Monday, March 30, 2020
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CATEGORY

Performance Marketing

Affiliate Vs Partner – What’s in a Name?

There has been a lot of discussion in social forums, blog posts and conference sessions about the use of the term affiliate and/or partner marketing. 'Affiliate vs Partner' was even the Keynote panel session at Affiliate Summit West this year - and even that was inconclusive.

Email Marketing Leading Affiliate Channel for 2020

If you’re already taking advantage of an affiliate marketing program for your business, you know the benefits this strategy can bring in...

Why is Snoop Dog Promoting an Illegal Debt Relief Scam?

Facebook ads illegally promoting a debt relief scam seem to be all over the internet -- and feature celebrity rapper and marijuana...

Brands will Lose Billions in Fraud During Holidays

According to the Arkose data of the 30% increase is digital fraud, 70% were from bot-driven account registrations. Those fraudulent accounts are...

Deputy Director of Republican Party of San Diego Scammed $50 Million to Get Trump Elected

If someone asks you to rent your FB account promising thousands of dollars in rental money to you, although it is tempting,...

Sandra Bullock and Ellen Suing Scammy Affiliates

 Ellen DeGeneres and Sandra Bullock have teamed up to take on the so-called "celebrity endorsement theft industry." Their lawsuit filed Wednesday seeks...

Binary Affiliate Fraudsters Charged by Feds

The U.S. Commodity Futures Trading Commission (CFTC) filed fraud charges against two affiliate marketers for binary options trading. In its complaint, the CFTC alleged that...

OPTIZMO™ Releases Advertiser’s Guide to Email Affiliate Marketing

OPTIZMO Technologies, the industry leader in email and SMS suppression list management, is excited to announce the release of An Advertiser’s Guide to Utilizing...

GroupM Claims $22.4 Billion in Ad Fraud

While advertisers and agencies can not by themselves eliminate dangerous and destructive content online, they do have a role to play as they also...

What CPA Networks Are Shutting Down Next

After speaking with dozens of people who attended affiliate summit this year, they had the same thing to say: the market is changing fast...

Instagram Killing Influencer Marketing by Getting Rid of Likes

Instagram is making a radical change to its platform in an effort to force advertisers to buy advertising and stop using influencers instead. Kylie...

Are These the Most Fraudulent Mobile Networks?

According to court documents unsealed this week, Uber is suing five mobile ad-tech companies—along with roughly 100 unnamed third parties that they worked with—in...

Above All Offers CPA Network Suddenly Closes Doors

One of the last remaining super affiliate networks where an "expert" claimed to have the secrets of affiliate marketing, has come to an end....

Proven Marijuana Marketing Techniques

Remember when marijuana ads showed up in your social media feeds? That was so 2016. Today the major platforms—Facebook, Instagram, Twitter—impose strict rules around...

Latest news

Does Coronavirus Excuse Non-Performance Under a Contract?

The Coronavirus outbreak has raised a number of issues relating to contractual performance obligations. An excuse for non-performance of contractual obligations may...

Ways to Avoid Spam Traps in Email Marketing

New research by Trustwave reveals that 26 per cent of spam is infected with malware. As a result spam filters are getting...

How to do Email Marketing During Coronovirus

During a crisis, your email communication can make or break your business. Even more importantly, it can help, hurt, or confuse people.  You...

Feds Go After Coronavirus Scammers including Jim Bakker

The Federal Trade Commission and Federal Drug Administration took action by sending warning letters to several companies for allegedly selling products using...

Affiliate Vs Partner – What’s in a Name?

There has been a lot of discussion in social forums, blog posts and conference sessions about the use of the term affiliate and/or partner marketing. 'Affiliate vs Partner' was even the Keynote panel session at Affiliate Summit West this year - and even that was inconclusive.
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