Performance Marketing Insider

The FTC has announced that it is has settled with COPEAC aka IMM Interactive, and the three owners of the company, holding them all individually liable.. The amount they have agreed to pay the FTC is $1.3M, which according to the FTC was because of their direct actions in creating fake news sites and other [...]

According to affiliates and various insider forums, Epic Media Group’s Affiliate Division, formerly known as Azoogle, has not been paying their bills to affiliate publishers.  The rumors of theseissues have been popping up since last summer, with some  affiliates on message boards pointing out that in their opinions that there has been excuse after excuse [...]

Update 16:22: We have received confirmation via email from COPEAC: “Effective immediately Copeac.com has ceased all operations.”
Performance Marketing Insider has learned that COPEAC and IMM Interactive (fka Intermark Media) have begun the process of shuttering their business. According to several insiders, they have been unable to pay debts to affiliates and publishers for some time [...]

A few years ago, if you mentioned COPEAC in the performance marketing industry, it was possible that someone would have thought you were talking about some new synthetic depression medication. However, over the last 24 months COPEAC and it’s parent company IMMi (formerly known as Intermark Media or the ξ sign) have become a major [...]

The results of the 2010 Survey of Performance Marketing Companies are in. We had a wide variety of companies, tried not to leave any out. While some surveys have only included 10 or so answers, we had over 50 networks and companies to choose from, making the race very close. That being said, there [...]

When I look around the affiliate industry, all I see if one fluff interview after another from the Gurus of the industry. Frankly, I am sure how many interviews I can read that start with “CEO of this company is amazing, innovative and he has a great hairdo to boot.” So, I decided to try something new – which was ask some honest questions of four different CEOs of affiliate networks and see what they’d answer independently. What came out was a very interesting comparison between four different companies. I’ll let you do the analysis.