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Mobile Advertising’s Biggest Issue is Fat Fingers and Accidental Clicks

fat fingers

When people think of problems associated with mobile advertising it is almost always concerning ad fraud or ad blocking.  While these two things are absolutely big issues that need to be addressed, a new study shows that they are likely ... Read More »

Rakuten Predicts Affiliate Marketing Growth to $7 Billion a Year.

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New research by the fine folk at Forrester Consulting, and paid for by the great guys at Rakuten shows that performance and affiliate based marketing will grow in leaps and bounds in the next five years. The report claims that ... Read More »

Zoolander GIFs for Marketing Launched by Kik

Kik

Kik is one of the more popular instant messaging apps out there today, especially for younger audiences.  Like most messaging apps, however, it isn’t usually easy to use it for marking, which is why most people don’t give it much ... Read More »

BizProfits Announces Transition to CPA Network

Happy Money

BizProfits.com announced its transition to a CPA network and launched a completely new optimized website to better cater to the needs of both publishers and advertisers. BizProfits, formerly specialized in the health and beauty affiliate niche, is changing its company ... Read More »

Massive Affiliate Spammer Gets Jail Time

illegal

Phillip Fleitz, an affiliate marketer who who promoted himself as a computer security expert, was sentenced today for his hacking of computer networks to illegally collect emails and phone numbers to spam people. Judge Maurice Cohill Jr sentenced him to 27 ... Read More »

Great Graphic Showing Hierarchy of Tech Companies

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Very interesting graphic that shows the value of different private unicorn tech companies, and their relation to the rest of the world. I’m curious where all the online marketing companies are, because I know some of them are worth more ... Read More »

Reach the Top 2000 Publishers

ted

Looking to take your advertising results to the next level? Heather Vale of Performance Marketing Insider talks with Ted Dhanik, CEO of engage:BDR, at Affiliate Summit West #ASW16. In this exclusive interview, the first of two parts, discover what’s new ... Read More »

Facebook Devaluing Likes

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Facebook has just announced that they have updated their News Feed algorithm so that it takes into account more user feedback and survey information.  This will push things like likes, comments and shares down in regards to the influence they ... Read More »

Michael Ross on The Best Fulfillment and Shipping

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Heather Vale of Performance Marketing Insider speaks with Michael A Ross, President of Rapid Fulfillment, at Affiliate Summit West #ASW16. In this interview, discover how their fulfillment services can be a benefit to both vendors and affiliates, what kind of ... Read More »

Rene Pour of clickBakers Maximizes ROI

Rene Pour, Co-Founder of clickBakers

How do you bake a click? Heather Vale of Performance Marketing Insider speaks with Rene Pour, Co-Founder of clickBakers. In this interview at Affiliate Summit West #ASW16, find out what clickBakers is, what tools they offer for tracking and targeting, ... Read More »

Dylan Stout of RevenueAds On Great Affiliate Revenue

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Heather Vale of Performance Marketing Insider chats with Dylan Stout, VP of Operations for RevenueAds, at Affiliate Summit West #ASW16. In this interview, find out what kinds of exclusive offers the network has, what verticals they specialize in, and more. ... Read More »

Visually Bought by ScribbleLive

Huge Pile of Money

Two popular services used by marketers have combined according to a press release.  ScribbleLive has purchased Visually.  The match seems to make a lot of sense because both of the companies are in the content business.  One focuses on creation ... Read More »

Is ClicksMob King of Mobile Performance?

Eran Tal, Chairman of ClicksMob

What are the benefits of going “Only mobile… Only performance”? Heather Vale of Performance Marketing Insider talks with Eran Tal, Chairman of ClicksMob briefly in San Francisco. In this interview find out what the mobile performance network does, who they ... Read More »

Go2Mobi: 2016 is Year of Video Mobile

Jeremy Hoffman, Ad Network Operations Manager for Go2Mobi

Heather Vale of Performance Marketing Insider talks with Jeremy Hoffman, Ad Network Operations Manager for Go2Mobi. In this interview at Affiliate Summit West #ASW16, find out what’s new in the mobile ad world, why Go2Mobi projects 2016 as being the ... Read More »

Clef two-factor authentication