Clickbooth’s No Haggle Payouts™ Changing Industry?
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Clickbooth’s No Haggle Payouts™ Changing Industry?

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Clickbooth has definitely been on the cutting edge of the industry, and what they do often makes waves in how other companies do business. They’ve been doing it for over 10 years now, and have pretty much remained at the top of the affiliate and performance marketing food chain. In fact, almost every major affiliate works with them to some degree, moving back and forth between them and other players.

Clickbooth has decided to do something interesting, in order to make sure these major affiliates never have to negotiate with them again and always get the best deal. They just announced their No Haggle Payouts™

haggle

The reasoning behind this is simple: instead of affiliate’s always negotiating with various networks on where to send traffic, this will give them more time to work on the traffic and their strategies. It’s definitely a unique twist that will get a lot of attention, and will require other companies to adjust their strategies.

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Written by Pace Lattin

Pace Lattin is one of the top experts in interactive advertising, affiliate marketing. Pace Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.

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2 Comments

  • Jamie says:

    BreakMob is already doing this. They work on a tier system to provide a more upfront and transparent way of working.

  • Lyndsie says:

    Lots of networks offer payouts based on a tiered system. We used to do this as well. With our new structure, the playing field is leveled. Everyone gets the same and HIGHEST payout upfront. Not all network tiers are the same. The payouts vary, which is why pubs shop around for the highest one. With the No Haggle Payout we’ve eliminated those extra steps and time.

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