Performance Marketing Insider Articles in February, 2013

Article Archive for February 2013

Home » Archive » February 2013

Matt Frary Tells it Like it Is

matt

Murray Newlands had a bit of time in between beers at the Denver Affiliate Meetup, run by SmarterChaos, to speak to Matt Frary, the owner. He talks about how SmarterChaos focuses on Custom Acquisition through new methods.  He talks about their newest client, Ellie, a site focused on fashion needs of the active woman — how they […]

Study Finds that College Students Actually Dislike Mobile Advertising

Mobile-Marketing1

Most marketers have their eyes set on the same basic age group when it comes to targeting their advertising efforts, and college students generally fall smack in the middle of that demographic. Now, a majority of people are familiar with the college experience, having lived it at some level. Part of this college experience is […]

Social Ad Budgets Climbing This Year

LA-fi-0130-twitter

Many have speculated that ad dollars would be shifting primarily toward mobile in the coming year, and for years after that. Focusing mostly on this, there are some out there who have neglected to consider how much growth social media still has in its near future. However, those out there who still have social media […]

European Style Affiliate Marketing Makes More Money

registrants2

Unless you’ve been living under a rock, the most exciting event is coming to the United States. The guys behind A4UExpo, the largest conferences in the world about Performance and Affiliate Marketing is coming to the US with the Performance Marketing Insights Event. They have been a conference focused on big business and networking with […]

WolfStorm Media Independent Company

HappyWolf

Just going to copy and paste their own blog post, because I think it’s important. I don’t know much about the company, and they are not an advertiser with this publication. However, they obviously are trying to make a point here (I’ve bolded some interesting parts) about their company. With all the drama going around, […]

Increase Conversions by 40% with Free Mobile Optimization

Iphonemoney

Today AdStation, Adknowledge’s Performance Email Network, announced the launch of its new “Mobile Optimization Initiative,” a program giving members of its advertising network free optimization of their CPA creatives to help increase conversions.  AdStation testing delivered up to 40% increases in conversions with mobile-optimized creatives, and is now making these advances available to all advertisers […]

AffPaying.com Connected to EWA Non-Payments

china-hacker-police-hack-internet-computer

It seems that affiliate and CPA network review site AffPaying.com is in a bit of trouble, having been caught more than once being paid to remove negative reviews. However this time, it seems that their less than ethical actions have cost affiliates perhaps millions of dollars. While in the past its been suggested that AffPaying […]

Data will Make Marketers 2013

analysis_of_data

With online marketing being such a massive industry, it becomes very difficult for advertisers to be sure that their ad dollars are going to the right places. A lot of the time, things work out just fine as far as ROI goes, and marketers use these results to plan their future advertising endeavors. However, a […]

How are Mobile Coupons Doing?

mobile-apps

With mobile becoming one of the most popular destinations for marketing campaigns today, there are plenty of ways for marketers to go about reaching consumers on mobile platforms. Although mobile is now where near its highest point in the grand scheme of marketing, it grows in usage each and every day. Although there are plenty […]

Twitter Partners with Adobe, HootSuite and SHIFT on New API

twitterCash

Sure Twitter has for some time now been a big name in social marketing, and many marketers already see it as the best option, but the company has not been as quick to give marketers a wide variety of advertising tools as Facebook has been. However, the company has just recently announced some new tools […]

True Power of Paid Social Campaigns

social-media-2

The idea of having enormous amounts of social followers or fans is one that marketers look at with mouths agape, being that the more fans one has, the further their reach can extend. As everyone has seen in the past, there are many marketers in the digital world today that will do just about anything […]

Study: Social Interaction and Marketing Should Be Balanced

social_media_icons_20

Social media has not only provided something for college kids everywhere to waste away hours of their life doing, but it has also provided brands and businesses both big and small a very valuable business tool. However, there are bound to be a few businesses in this world that have a bit of trouble using […]

Google’s Plans to Kill Groupon

google

Among the many options digital marketers find themselves faced with today, one of the more useful tools that quite a few marketers have taken advantage of are offers, deals and coupons. As far as most people are concerned, the best place to turn with plans of starting an offer or coupon campaign is to Groupon. […]

Trent Silver is Now Purse Queen

trent

Some great news for the golden boy and serial entrepreneur, Trent Silver: his purse business is taking off in leaps and bounds. Despite some minor legal issues in the Cash For Gold business, he had made a name for himself very fast in the industry and is the genius behind several successful businesses on the […]

Recent Posts

Subscribe to PerformInsider

Get a FREE COPY of the Affiliate Marketing Insiders Handbook NOW! You'll also receive the free Performance Marketing Insider Newsletter and recieve weekly updates on what is going on in the affiliate and performance marketing industry. You'll learn it first at Performance Marketing Insider.

Your Email
 
Your Name



Advertise Here