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Monthly Archives: January 2013

This Facebook Feature Works Best


Advertising with Facebook allows marketers many options for placement as well as many ways to reach consumers in the online Facebook community. Constantly, the company releases new tools and techniques, so choosing the very best one can make for a bit of a confusing experience. However, according to a recent study, there is really only one form of Facebook marketing ... Read More »

80% of Social Media Will Fail


In most cases, the majority of what you will find on the web regarding digital marketing news will contain tips, data, and good recommendations for marketers that have just begun or for those with years of experience. However, as we have all learned by now from a life of learning the news; not all news is good news. Today, Gartner ... Read More »

YouTube to Test Paid Subscriptions


There are plenty of places for marketers to look when they present interest in starting a video marketing campaign, but most commonly we see marketers turning to YouTube for video marketing solutions. This is mainly because the site sort of combines video marketing with social, and allows marketers to reach such a grand audience. However, what if in some way ... Read More »

Google+ Doing Better than Thought?


In the realm of social media that is rapidly expanding across the World Wide Web, there is one thing that everyone thinks that they know for sure. The common belief around the web is that Google Plus is in no way the success that Google thought it would be. It has often been referred to as a “ghost town” and ... Read More »

Yahoo’s Revenues Increase


Year after year, Yahoo has not left marketers with much news for excitement, and revenues from the company have not really been as impressive as some would like to see. A rise in the company’s revenues has not been seen in about four years, and people have begun to lose hope for finding success in doing business with Yahoo. However, ... Read More »

Email Sticks Around as a Consumer Favorite


In email marketing, there are a lot of very fragile lines that marketers have to be careful not to cross, making for a very sensitive marketing platform. However, since it began too many marketers used email in all the wrong ways, and now consumers have reached the point where they often dread opening their inboxes to find a bunch of ... Read More »

Murray Newlands Drinks and Flies


Ever wonder what Murray Newlands does for fun? Well, when in Vegas he was at the Total Marketing Systems party, which consisted of drinking and being shoved into a small plane in freezing weather and being flown over Las Vegas. The flight started with 4 passengers, but with all the new junk CPA networks popping up, it landed missing one ... Read More »

Exclusive Offers is How to Work CPA


Sean Wagner of Infinite Traffic makes it clear in this interview on PMI-TV that exclusive offers are where it’s at. While it’s not that in-depth, it’s always good to hear from those in the industry that are doing new things. Additionally, he points out why their traffic works, and how it ensures that affiliates are getting the best offers and ... Read More »

AdBrite is Dead


AdBrite, which was originally founded by “FuckedCompany” legend  Philip Kaplan aka “Pud” in 2002 has finally called it quits.  Despite claiming to be the largest independent ad exchange and at one time being seen as a serious competitor to Google Adwords, it seems that they were unable to make enough money or sell the company to potential buyers. They are ... Read More »

Facebook Helps Bring in the Likes With New Page Recommendations Bar


A new post from Inside Facebook shows yet another change to Facebook’s Pages platform that marketers can use to their advantage. The new module that has appeared within Facebook Pages will allow marketers to use other companies’ and brands’ Pages to their advantage. It seems to be yet another way that Facebook is interconnecting people and businesses along with businesses ... Read More »

Networks Need to Be 100% Transparent


Scott Yamano, the CEO of Dedictated Media and CPADNA talks briefly with Murray Newlands at Affiliate Summit West 2013 about their CPA network, and how they have entered the performance marketing game differently than other networks. Dedicated Media is already one of the top display networks in the world, but their newest addition CPADNA is doing things a bit differently ... Read More »

Who is Shawn Collins Really?


Murray Newlands catches up with several industry leaders at Affiliate Summit West and exposes the “real” Shawn Collins. Who exactly is he, what secrets is he hiding and whats up with the homemade jet pack? The rumors have been around for a long time about what he’s really about, and where he came from and exactly who he is rooting ... Read More »

Bad News: B2B Sees Drop in Paid Search for 2012


No matter how popular or successful mobile becomes, search advertising will always exist and there will always be marketers that rely on it to create results. Paid search efforts are still strong today, even though according to a new study whose results were reported by Online Media Daily, the results are not really at their best these days. “Paid search, ... Read More »

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