Did You Know There is a Email Marketing Exchange?
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Did You Know There is a Email Marketing Exchange?

Postman rivalery - Mail delivery

Murray Newlands speaks with Lynn Dalsing of ividence about their email marketing exchange platform. Founded in Paris originally, the ividence platform is a disruptive technology that transforms the email acquisition market’s traditional practices, bringing to email what is available in the Display and Search markets. The 100% automated and transparent platform matches offers to records based on bid, performance and end-users’ behavior, resulting in fewer emails sent, improved ROI for Advertisers and increased revenue for list owners.  ividence has offices in Paris, San Francisco and New York.

Written by Murray Newlands

Murray Newlands is a reporter with PMI-TV. Before that he was an affiliate marketer in England, trying his hand at making money online. Now he interviews people who make money online for a living!

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