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October 16, 2012 # 3:33 pm # CEO Interviews, Specials # 2 Comments
Media Optimization is Key to Media Buying
Written by Murray NewlandsOctober 16, 2012 # 3:33 pm # CEO Interviews, Specials # 2 Comments
If you aren’t using a media optimization tool while media buying, you are wasting your time. Murray Newlands sits down with Ezra Doty, the CEO of Think RealTime. Real Time Bidding allows people to find custom audiences, and then optimize for performance – making it perfect for media buyers in the performance marketing industry. Yet another great interview about a company bringing technology into play for the industry.
Written by Murray Newlands
Murray Newlands is the Host of PMI-TV. Murray is a speaker at major events such as Affiliate Summit in Europe and the US on social media marketing, inbound marketing, content marketing and affiliate marketing. He is the founder of the Affiliate Marketing Awards which takes place each year during ADTECH SF.
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I love to watch this video because you share something really important to know..
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