Groupon’s Carolyn Kmet Joins All Inclusive MarketingWritten by Pace Lattin
September 28, 2012 # 10:22 am # Industry News, Specials # One Comment
Industry leader and frequent speaker Carolyn Kmet, best known her heading up of the Groupon Affiliate program has been retained as the Vice President of Marketing at Vancouver based All Inclusive Marketing. The Groupon affiliate program is credited as being a major part of the company’s success and reason for being able to go public so fast, as it signed up hundreds of thousands, if not millions of new customers for the company in a short period time.
According to a release by the company:
Carolyn Tang Kmet brings over 13 years of performance marketing expertise to All Inclusive Marketing. Prior to joining the team, Carolyn was the affiliate marketing director for Groupon. In this role, she was honored with the Affiliate Summit Pinnacle Award for Affiliate Manager of the Year 2010, and the New Advertiser of the Year 2011 award from Commission Junction. Prior to joining Groupon, Kmet led the client services team at ShareASale.com, a Chicago-based affiliate network. Kmet has also managed affiliate programs at Orbitz, CollectiblesToday.com and MyPoints.com. She is an adjunct lecturer at the Loyola University of Chicago, where she teaches both undergraduate and MBA level e-marketing courses. Kmet earned a MBA from Loyola University Chicago, a MSJ in Journalism from Northwestern University and a Bachelor of Arts degree from University of California, Berkeley.