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Three Important Lessons Learned This Week
Written by Ricky AhujaAugust 24, 2012 # 6:46 am # Marketing Insights, Specials # 5 Comments
As we all know, there are a multitude of things vying and literally trying to grab your attention. As much as you try to ignore the clutter and the noise and as amusing as they may be, these things can end up inadvertently taking away from what you could be doing. This has been a very eventful week to say the least and with the barrage of instant messages, FB updates, breaking news blogs, the vibrating of your phone, it’s amazing people get ANY work done these days! For many of us, those so-called distractions are an integral part of our work, they make us who we are and shape our very essence.
It is in observing and partaking in these distractions that I have some takeaways to share and by no means is my intention to offend anyone:
1) Spamming your offer/product across multiple facebook groups will get me to act – NEVER
We have all seen people and or networks, errr “agencies” who are trying to push a product and I am cool with it as long as it is in your group or even a relevant one. But when I get updates/alerts in my email like 12 times over that will definitely get a reaction out of me and not a pleasant one mind you. I am sure I can use your download product, or make loads of money using your system and even learn a new language in 60 minutes – BUT I will call you, you don’t call me. I mean seriously – if I am a large brand and I see this happening – do you really think I will pm, like or message you? STFU already!
2) Be a man!
One of the beauty of any social medium and the Internet is you can have or create an identity and others will have absolutely no clue who you are. I am totally cool with that. However, if you are going to call other people out on something, don’t be a pussy, pardon Chad’s last name and do it under a troll account. If you have the balls to talk about it – then back it up like a man. I swear there are “identities” out there that solely exist to talk down and spread BS about others and hey if you can sleep peacefully at night, more power to you. But you know what, Karma is a BITCH in capital letters and it will come back and bite you in the ass.
3) Not all shades of Brown are created equal
I am not even sure where to start in this one – as I commented in another post on PI, for every one step we as a race take forward in this industry – we take two steps back. I think we all know what or who we are talking about (all of the sudden I am in the mood for a soft drink) – but rather than talk about the negatives, I will accentuate on the positive and what’s good about us Browns in this industry. Simply put – Blue Track, Adscend, SAM, Ad Communal and last but not least – yours truly from Affiliate Venture Group. We try to work honestly and ethically and if we do something wrong, we fess up and try to do right by others. So anyone not working with any of us – I now ask you, “What Can Brown Do for You”?
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Sponsored by Ad4Game
http://www.ad4game.com/
Written by Ricky Ahuja
Ricky Ahuja, a serial entrepreneur, is a ten year veteran of the online marketing industry and currently serving as a consultant to Affiliate Venture Group, a privately funded performance based network located in Northern Virginia. AVG was recently voted a Top 10 CPA Affiliate Network of 2012 by Performance Marketing Insider. You can also follow him at his Affiliate Marketing Blog
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I swear there are “identities” out there that solely exist to talk down and spread BS about others and hey if you can sleep peacefully at night, more power to you.
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I think you meant be a wo-man, as we are clearly the superior gender.
I agree with you about the Indian networks and though I may be biased, you have definitely done a good job to help enhance the industry – especially as it comes to brown people
As the token Red Blood White Guy, there are so many things that can act as distractions to getting the job done. I try to minimize by setting time aside for such distractions, such as Steak, Bourbon, and most importantly My Family. Let me be clear, Family isn’t a distraction in the literal sense of the word, but only to the work I am trying to get done on the AVG side. Family trumps all.
As for trolls and trolling accounts- Agreed on your stance and opinion Rick. They are cowardly chicken shit forms of pond eating scum, and that is being kind, or giving them too much credit. If I am going to “Slay you”, it isn’t from some other FB account, it is from the only one I use and have. Others should do the same not be afraid to call a duck a duck, if it is in fact a duck. There is an art to doing it right that is still respectful.
Now Spamming and those that seem to spam for the sake of spamming. If you have to resort to spamming every single group for something unrelated, perhaps your product/service really does suck and so do you for backing it and marketing it. I am truly a capitalist, but market it the right way, so that potential consumers will look at your product/service as something good, valuable, useful, and not an annoyance.
As for Indian Networks- Reputations are truly about the character and business practices. One has to earn a good reputation and continue to work it all the time.. Learn from your mistakes and move on. Unfortunately some things are done intentionally to fraud, or make bogus profits. This is a short term biz model and one which will almost always 100% guaranteed bite you in the ass eventually.
Brown pride! Orale!