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Comment RSS(PMI-TV) Social Media Doesn’t Satisfy
Written by Murray NewlandsAugust 7, 2012 # 4:26 pm # CEO Interviews, Specials # One Comment
GetSatisfaction CEO Wendy Lea talks about how social media, especially Facebook, is failing to drive conversions in the way that it could. The problem is that brands and marketers are not able to take the conversation from their website to social media. According to a study commissioned by GetSatisfaction, consumers are not using social networks to learn more about products, as they should, but still going to the company’s website. You can download the report here.
Written by Murray Newlands
Murray Newlands is the Host of PMI-TV. Murray is a speaker at major events such as Affiliate Summit in Europe and the US on social media marketing, inbound marketing, content marketing and affiliate marketing. He is the founder of the Affiliate Marketing Awards which takes place each year during ADTECH SF.
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Hello there Murray,I don’t get the main point about this article, but I am glad that you have shared this video, for me to learn more about this matter, I don’t think that social media is bad, specially in our industry, quite efficient way to advertise and to promote their product.
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