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Why Facebook Doesn’t Show your Stuff
Written by Pace LattinJuly 4, 2012 # 8:59 am # Marketing Insights, Specials # 3 Comments
Nice InfoGraphic on Facebook’s EdgeRank. Wonder why despite all your attempts to promote stuff on Facebook, why it doesn’t work? It seems the more fans engage, the more Facebook shows the stuff to your fans and other people. Thus, it’s seems pretty smart to always get a few people who are involved with your brand or facebook page. This is especially important to marketers if you are looking to get more people to see your information and buy products via your fanpage.
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Written by Pace Lattin
Pace Lattin is one of the top experts in interactive advertising, affiliate marketing. Pace Lattin is known for his dedication to ethics in marketing, and focus on compliance and fraud in the industry, and has written numerous articles for publications from MediaPost, ClickZ, ADOTAS and his own blogs.
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I think this will reduce the headache of getting one’s ad rejected by facebook.
It is becoming increasingly difficult to get your ads approved on facebook these days.
I believe this edgerank will be a relief.
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Ooooh – don’t get me started on Facebook…
from day 1 I’ve seen this particular social network as a necessary evil and I’m constantly wondering whether to just forget about Facebook altogether.
I really don’t like the way they do business and this edgerank thing is just the latest exampe of how they screw their users.
It’s criminal.
You spend all of your time persuading people to ‘Like’ your bloody page and then Facebook squeezes and squeezes new rules and constraints to make it harder and harder for those people to actually get anything from that relationship.
It’s fine if you get some momentum but if you don’t have any, you’re less and less likely to get it in the first place because your updates etc will be buried quicker than you know it.
Crazy.
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?
Edgerank’s been around for a while now, I always saw it as a smart way to prevent the user’s from having a news feed that was so busy with crap they don’t really care about that they become completely disengaged from the site in general.
How is this not fair:
- User likes your page, you’ll show up for a limited period of time since they recently engaged with you
- if they don’t like/comment/share your posts in the next few days, they start to see you less and less to the point of never seeing you in their feed
- if you do like/c/s, then you stay in their feed
What’s criminal in that? I’d call it smart, you just need to be interesting, or dare I say – “social”