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Written by Murray NewlandsJune 8, 2012 # 8:35 am # Marketing Insights, Specials # One Comment
According to InfiniGraph Founder and CEO Chase McMichael, marketers and brands need to focus on content they know that works. McMichael talks about how to get the content out to your audience, and gives tips about what successfully works. Your competitor is working hard, if not harder to get engagement. InfiniGraph is strategic and interactive intelligence that accelerates customer engagement (likes, shares, retweets, clicks and comments) with brand content, enhances search ads, and extends your social reach in unprecedented ways – all within your own display media and marketing campaigns.
Written by Murray Newlands
Murray Newlands is the Host of PMI-TV. Murray is a speaker at major events such as Affiliate Summit in Europe and the US on social media marketing, inbound marketing, content marketing and affiliate marketing. He is the founder of the Affiliate Marketing Awards which takes place each year during ADTECH SF.
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Getting the “social” part right in social media means engagement. If your company depends on the mass market it will need social media supporters, especially since most people are online.
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