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Comment RSS(PMI-TV) John Rampton Makes Bank with Google Remarketing
Written by Murray NewlandsMay 13, 2012 # 1:35 pm # Marketing Insights, Specials # 5 Comments
PMI-TV interviews John Rampton of PPC.org reveals what is how with Google PPC and how you can use remarketing to increase your ROI. It’s a great way to ensure that your campaign is profitable and that you are making the most of every consumer. According to Google: Remarketing is a feature that lets you reach people who have previously visited your site, and show them relevant ads when they visit other sites on the Display Network. When people leave your site without buying anything, for example, remarketing helps you connect with these potential customers while they browse other websites. You can even show them a compelling message or offer that will encourage them to return to your site and complete a purchase.
Written by Murray Newlands
Murray Newlands is the Host of PMI-TV. Murray is a speaker at major events such as Affiliate Summit in Europe and the US on social media marketing, inbound marketing, content marketing and affiliate marketing. He is the founder of the Affiliate Marketing Awards which takes place each year during ADTECH SF.
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interesting! how can I turn remarketing on in my account? This might be good!
David recently posted..How I Failed With My First Rental Property And Turned It Into A Loser…
@David, in your Google Adwords account. “Shared Library” > “Audiences” then start a remarketing campaign.
John Rampton recently posted..Best SEO Practices For Social Media
It was an interesting post. Thanks for letting me stopped by. Looking forward for more great post.
Claire recently posted..Ski Chamonix
Thanks for the interview man, loved it!
John Rampton recently posted..Best SEO Practices For Social Media
Remarketing potential is massive but don’t overlook the fact that the visitor didn’t have to come from Google originally!
Jonathan van Clute recently posted..Being An Affiliate Is A Dead End.