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Monthly Archives: April 2012

(Video) Marketer’s Guide to Pinterest

Pinterest

All eyes are on Pinterest, the social network that lets users collect and share images found on the Web by “pinning” them on virtual pinboards. The images span a variety of categories, from fashion, crafts, cooking, décor, fitness, and more. ... Read More »

Study: Facebook Likes Are Junk

likes

Another Study has questioned the value of Facebook likes. According to Dr. Tina McCorkindale, a professor from Appalachian State University, likes mean almost nothing for almost no one. The study she conducted found 75% of  those between 18-29, which are ... Read More »

Google Ads Email Marketing Inside Adwords?

adwords22

Crazy stuff happening with Google Adwords: they have added the ability to do opt-in emails inside of the adwords advertisement.  This is some pretty cool stuff, and really expands the ability to immediately interact with users and I honestly think ... Read More »

(PMI-TV) How to Monetize Product Reviews

productReview

Product Review Tips: Performance Marketing Insider TV Host and Executive Editor Murray Newlands interviews Justin Germino of Dragon Blogger. Justin gives some great tips on how to review products, such as what products to review, how to get free products ... Read More »

Facebook Dismisses Adscend Media Suit

judges gavel on a laptop computer (cyber law)

Just a day after Performance Marketing Insider learned that the Washington AG was dismissing almost all claims against Adscend Media, we have learned that Facebook has voluntarily dismissed all claims in a corresponding lawsuit. The dismissal comes less than four ... Read More »

Adscend Wins Some Against Wash AG

weirdjudge

Just a few short months ago the Washington State AG got up and told the world about how Adscend Media was involved in some huge scheme on Facebook and announce they were going to be suing them for a bunch ... Read More »

(PMI-TV) Ian Fernando is a Snitch

ianfernando

Not everyone likes Ian Fernando these days, because he’s helping keep some of CPA networks a bit more honest. Affiliates are tired of offers going down and not getting credited by some less than ethical networks. Ian Fernando, an active ... Read More »

Cyberplex CX Digital Fire Sale

house-on-fire

Cyberplex, the parent company of CX Digital, has announced that it’s selling is display business, Tsavo Media, as part of a financial fire sale.  Tsavo had recently been in the news after being accused by Yahoo of providing junk traffic, ... Read More »

Amazon To Start Collecting Tax in Nevada

amazon

Great news for affiliate and marketers, but not such great news for anyone who just might have moved to Nevada and uses Amazon.com a lot. Amazon has reached an agreement with the State of Nevada to start collecting taxes on ... Read More »

Monetize Your Niche Site

monetize-blog

Niche websites are a great way to generate a consistent online income. There are many online marketers who have created their own niche empires starting from scratch. Regardless of your approach towards niche sites, it’s important that you monetize them ... Read More »

(PMI-TV) Your Reputation Sucks

akevindevincenzi

Affiliate Reputation: In this Performance Marketing Insider interview, host Murray Newlands interviews Kevin De Vincenzi, aka “The ClickFather” from XY7 Elite about affiliate management and making sure you’re working with the right publishers and advertisers. For those who don’t know, ... Read More »

Forbes Interviews PMI-TV Host Murray Newlands

saraha

Sarah Austin of Forbes interviews PMI-TV host Murray Newlands about all things digital and more importantly, how great her shoes are. We aren’t sure what’s going on here, but she’s the most relaxed Forbes host we’ve seen, in that short ... Read More »

(PMI-TV) CDN’s Improve SEO, Increase Conversions

cdn

Content delivery networks help webmasters increase their site load times. According to David Henzel of CDN NetDNA, this has a number of advantages, for example, site acceleration has a direct impact on a site’s conversion rate. It does this by ... Read More »

Display Advertising Doesn’t Work

displayads

Most internet ad professionals quickly learn to get their heads around the key metrics that drive their industry and get them so much kudos at dinner parties and the like. I am of course talking about cost per mille (CPM), ... Read More »

Clef two-factor authentication