October 29, 2011 # 10:50 pm # Industry News # 10 Comments
Skimlinks has announced that it is launching Skimwords 2.0, which will provide affiliate links within in-text ads. This opportunity will convert certain keywords into affiliate links from their acquisition of AtmaLinks. It will match over 20 million product in real time to create these advertisements.
Currently the product will only support product comparison services, by analyzing [...]
October 28, 2011 # 9:11 pm # Marketing Insights # 10 Comments
Sometime ago, a great little book arrived for us in the mail. And it’s very much both of those things: It’s compact and it’s exceptional. It was a copy of David Meerman Scott and Brian Halligan’s Marketing Lessons from the Grateful Dead: What Every Business Can Learn From the Most Iconic Band In History. Sure to [...]
October 28, 2011 # 1:19 pm # Marketing Insights # 6 Comments
James Jrumbly of The Email Guide was curious about what exactly gets through from email marketers to Yahoo users. So he decided to use Yahoo’s email visualization tool and learned quite a bit about the subject.
This is a pretty damn good tool, and one of the things he noted is that almost 100,000 emails a [...]
October 27, 2011 # 9:17 am # Marketing Insights # 6 Comments
Despite all the naysayers about Groupon and its business model, the facts remain the same: Groupon is an enormous success and helped to launch an entire industry. Whether it will be worth $5 billion or $20 billion based on market capitalization will be determined by investors, but its anticipated valuation is noteworthy for a three-year-old [...]
October 27, 2011 # 9:11 am # Legal Challenges # 19 Comments
One of the techniques to generate traffic and in theory, backlinks, that is often pushed by some “gurus” and get-rich marketing products is Comment and TrackBack spam. This is a technique in which often people use automated software to spam blogs with comments or trackbacks. Comments are often messages that are nothing more than automated [...]
October 26, 2011 # 11:11 am # Marketing Insights # 12 Comments
Here’s the issue simply. Almost every SEO Company works completely on Google optimization. In fact, almost SEO companies seem to spend all their time obsessing over Google’s infamous algorithyms, how these affect the search engine results and what they can do to get better results. Without knowing what Google is doing, how to make the [...]
October 25, 2011 # 8:00 am # Expert Guides # 13 Comments
Matt Cutts, the guy who determines what SEO spam is, what blackhat and white hat, and can basically ban your site from Google has been nice enough to share the following video which basically says that he really loves SEO. In a few words, he says that people are better than technology and SEO does [...]
October 25, 2011 # 7:48 am # Marketing Insights # 2 Comments
November 8-10th in NYC, held at the worst convention center in the world (no hotels, no restaurants in the area) will be ADTECH. Many affiliates do not attend ADTECH feeling that it is not for the affiliate industry; thinking that the lack of training, affiliate centric topics will make it a boring event. They are [...]
October 24, 2011 # 1:28 pm # Industry News # 3 Comments
Could Flash Sales be a new affiliate marketing opportunity? As more and more sites are turing to flash sales as a method of marketing, they seem to be almost expected. This technique, which seems to have a better longevity than the now failing Daily Deal model, provides significant discounts to consumers of certain products for [...]
October 24, 2011 # 9:12 am # Industry News # 9 Comments
If you didn’t know, just a few days ago, Google updated Panda again, and quite a few more sites dropped off the radar. This change however perhaps is one of the biggest changes since the original panda update. Tons of complaints have been logged all over the blogosphere with people calling Matt Cutts, the head [...]
October 19, 2011 # 6:57 pm # Legal Challenges # 12 Comments
Once again, the company claiming to own basically the patent for affiliate marketing, Essociate has gone after another batch of affiliate and cpa networks, including Peerfly, COPEAC, CPAWAY and Neverblue. Currently cases against several other major CPA Networks are ongoing, and many of them still not resolved. However, in their quest to get as much [...]
October 19, 2011 # 12:31 pm # Industry News # 6 Comments
As part of ClickBanks continued desire to pretend to clean up their act, they have instituted another policy. Because of all the crap on Clickbank and more important Affiliates Revolt Against Clickbank, they have instituted a policy that will help them collect more money. However, it doesn’t address the issue of continued scams on ClickBank [...]
October 19, 2011 # 12:04 pm # Marketing Insights # 11 Comments
Recently I’ve heard that several, including possibly the largest, CPA Networks are starting to pay affiliate late. It seems to be a topic of conversation on several message boards, that several networks, to be unnamed aren’t paying their bills on the normal schedule required of them. Because of that many major affiliates who have been [...]
October 19, 2011 # 9:54 am # Marketing Insights, Specials # 5 Comments
Every so often I waste my money on things that I don’t really need. That might explain why my storage is filled with about dozen types of stereo speakers, every sort of cleaning device for clothing and god knows how many chairs that I didn’t like. If you are anything like me, you like spending [...]