• Facebook to Start Revenue Sharing

    Facebook to Start Revenue Sharing

    YouTube has been giving video creators a 55% cut of ad revenue for years now, which has helped many people make a significant amount of money on their videos.  Facebook, however, has never been willing to share any of their ad revenue, even though they are getting a lot of traffic and income from the ... ...

  • Getting Your Free Digital Marketing Right

    Getting Your Free Digital Marketing Right

    Everyone knows that digital marketing is one of the fastest growing and most effective ways to build your business today.  Whether you’re just starting out as a performance marketer looking to make a living online, or you’ve got an established brick and mortar business that you want to grow, digital marketing is essential. Of course, ... ...

  • Push Notification Double Retention Rates

    Push Notification Double Retention Rates

    A new report from Kahuna finds that app retention rates at key points are more than doubled when using push notifications.  If you develop or promote mobile apps, this report will make it very clear that you MUST start including push notifications within your apps. The report looked at data for more than 39 million ... ...

  • Media Buyers Guide to Targeting

    Media Buyers Guide to Targeting

    It hit me the other day that many people have heard all the different buzzwords surrounding targeting, and may have even read a little about them, but most don’t truly understand it.  Even many who work full time in the marketing industry are confused about all the different options available today.  Thanks to the fact ... ...

  • AOL Signs with Bing to Sell Ads

    AOL Signs with Bing to Sell Ads

    Microsoft and AOL have just signed a new 10 year deal that has AOL carrying Bing’s listings and ads.  The display space on Microsoft properties will be sold by AOL in all the major markets.  This includes mobile and video ads. Microsoft will keep maintaining Bing and their search ad business. While AOL will be ... ...

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